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	<title>Social Media in the Enterprise</title>
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		<title>Social Media in the Enterprise</title>
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		<title>The Disposable Worker + Enterprise 2.0</title>
		<link>http://vladgyster.wordpress.com/2010/02/08/the-disposable-worker-enterprise-2-0/</link>
		<comments>http://vladgyster.wordpress.com/2010/02/08/the-disposable-worker-enterprise-2-0/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 15:47:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[businessweek]]></category>
		<category><![CDATA[employee value proposition]]></category>

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		<description><![CDATA[As I wait on hold for JetBlue to cancel my flight to Baltimore (REALLY… an estimated HOUR wait??), it occurs to me that what JetBlue needs to avoid these types of situations is an on-demand workforce to take calls during events like&#8230;oh I don’t know…huge snowstorms in Baltimore (just a thought). This brings me to <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=18&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>As I wait on hold for JetBlue to cancel my flight to Baltimore (REALLY… an estimated HOUR wait??), it occurs to me that what JetBlue needs to avoid these types of situations is an on-demand workforce to take calls during events like&#8230;oh I don’t know…huge snowstorms in Baltimore (just a thought).  This brings me to an article in Businessweek that I recently read called “The Disposable Worker.”  In it, the author makes the case that the value proposition for the American worker has fundamentally shifted – away from permanent full-time employment, and toward a more “flex-time” approach, where human capital becomes yet another just-in-time resource that can be adjusted up or down as needed.  He is, of course, entirely correct – we’ve known this for years.  It’s fairly well documented that many American companies make extensive use of contractors. I do work with quite a few large clients and have been surprised several times to find out that the person I was working with for months was actually a contractor (the only way to really know is by the badge). As the author points out, the reason this is worth writing about now is that in our rough economy, we are seeing the downside of the value proposition – though contractors may get more flexibility, they are also the first resources to be laid off.  <br /><i><br /></i><br /><i>Oh my god.. after 50 minutes on hold Jet Blue just told me to call American Express to cancel..</i></p>
<p>Where is this going? Well, let’s first consider that a significant portion of a knowledge worker’s value to an organization is tied to his or her tacit experience. Historically, it’s been difficult to capture and transfer this type of knowledge. Traditional knowledge management systems were never widely adopted, and even if they were, they probably wouldn’t have been a good conduit for this. Second, let’s postulate for a moment that Enterprise 2.0 tools (e.g., social networking, wikis) will be widely adopted (which increasingly looks likely).  As employees use these tools to get work done, real-time knowledge capture will become a reality.  As a result, I believe that the employee value proposition will be even further adjusted.  Just as a new employee could be onboarded into an organization more rapidly (and at a lower cost) utilizing Enterprise 2.0 systems, companies will also be tempted to let people go at a more rapid pace in difficult times (cost of re-hire is lower, and loss of tacit knowledge could be somewhat mitigated).  I don’t mean to suggest that Enterprise 2.0 tools will render everyone disposable – after all, someone still needs to do work, to innovate, communicate…etc… but these tools will certainly continue to shift the balance of power, and help make the concept of institutional knowledge more real than ever.</p>
<p><a href="http://www.blogger.com/%20http://www.businessweek.com/magazine/content/10_03/b4163032935448.htm?chan=magazine+channel_top+stories">Here’s a link to the full article, it’s worth a read. </a></p>
<p><i>Oh and after two hours on the phone, I managed to cancel my flight. After a $100 change fee, I have a $3.00 credit toward my next JetBlue flight.  Awesome.</i></p>
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			<media:title type="html">vladig17</media:title>
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		<title>Economist Special Report</title>
		<link>http://vladgyster.wordpress.com/2010/02/05/economist-special-report/</link>
		<comments>http://vladgyster.wordpress.com/2010/02/05/economist-special-report/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 19:19:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[economist]]></category>

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		<description><![CDATA[The economist recently published a special report on social media.&#160; click here to view it click here to download a pdf I&#8217;ll comment on it once I read it<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=17&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>The economist recently published a special report on social media.&nbsp; </p>
<p><a href="http://www.economist.com/specialreports/displayStory.cfm?story_id=15351002">click here to view it</a></p>
<p><a href="http://www.economist.com/members/survey_paybarrier.cfm?issue=20100130&amp;surveyCode=NA">click here to download a pdf</a></p>
<p>I&#8217;ll comment on it once I read it.</p>
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			<media:title type="html">vladig17</media:title>
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		<title>Dilbert Twitter Style</title>
		<link>http://vladgyster.wordpress.com/2010/02/03/dilbert-twitter-style/</link>
		<comments>http://vladgyster.wordpress.com/2010/02/03/dilbert-twitter-style/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 20:31:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[dilbert]]></category>

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		<description><![CDATA[I opened with this comic strip at a recent speech I did at a pharmaceutical company in Switzerland.  The point of the session was to help the firm&#8217;s top 70 HR executives gain an understanding of why social media is important for the enterprise, and the role HR has to play in it.  I think <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=16&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<div class="separator" style="clear:both;text-align:center;"><a style="margin-left:1em;margin-right:1em;" href="http://vladgyster.files.wordpress.com/2010/02/dilbertstrip.gif"><img class="aligncenter" style="border:0 none;" src="http://vladgyster.files.wordpress.com/2010/02/dilbertstrip.gif?w=501&#038;h=222" border="0" alt="" width="501" height="222" /></a></div>
<p>I opened with this comic strip at a recent speech I did at a pharmaceutical company in Switzerland.  The point of the session was to help the firm&#8217;s top 70 HR executives gain an understanding of why social media is important for the enterprise, and the role HR has to play in it.  I think these types of educational session are important because secretly, everyone in the corporate world is a little scared to be Dilbert&#8217;s boss &#8211; &#8220;embracing it&#8221; but NOT GETTING IT.  The best way to get it and embrace it is by taking some time to learn about companies who are implementing it.  Do so, and you won&#8217;t look like Dilbert&#8217;s boss*, I promise.</p>
<p>*[at least not for reasons related to social media]</p>
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		<title>Social Media Security Risk</title>
		<link>http://vladgyster.wordpress.com/2010/02/03/social-media-security-risk/</link>
		<comments>http://vladgyster.wordpress.com/2010/02/03/social-media-security-risk/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 20:05:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[facebook]]></category>
		<category><![CDATA[security]]></category>

		<guid isPermaLink="false">http://vladgyster.wordpress.com/2010/02/03/social-media-security-risk</guid>
		<description><![CDATA[Currently, I&#8217;m working with HR / Comms at a Fortune 500 company that is evaluating its position toward allowing open employee access to social media.&#160; We did a great deal of research and analysis, trying to balance the upside to employee engagement, with the downside of employee productivity and security risks. I think the security <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=15&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Currently, I&#8217;m working with HR / Comms at a Fortune 500 company that is evaluating its position toward allowing open employee access to social media.&nbsp; We did a great deal of research and analysis, trying to balance the upside to employee engagement, with the downside of employee productivity and security risks. </p>
<p>I think the security risk argument for closing access to these sites is growing in relevance (unlike the employee productivity one). I just came across a new study from an IT security firm called Sophos which identifies attacks on Facebook as a growing threat:<br />
<blockquote>&#8220;[O]ver 72% of firms believe that employees’ behavior on social networking sites could endanger their business’s security. This has increased from 66% in the previous study. The number of businesses that were targets for spam, phishing and malware via social networking sites increased dramatically, with spam showing the sharpest rise from 33.4% in April to 57% in December. This highlights a surge in exploitation of such sites by spammers.&#8221;</p></blockquote>
<p>
<div class="separator" style="clear:both;text-align:center;"><a href="http://1.bp.blogspot.com/_E16NzBSG4pg/S2nW5sD_S-I/AAAAAAAACqg/Fgb0jLA1in8/s1600-h/study+graphic.bmp" style="margin-left:1em;margin-right:1em;"><img border="0" height="231" src="http://1.bp.blogspot.com/_E16NzBSG4pg/S2nW5sD_S-I/AAAAAAAACqg/Fgb0jLA1in8/s400/study+graphic.bmp" width="400" /></a></div>
<p>The study suggests that the perception of the risk posed by social networks is increasing.&nbsp; I think the most striking part of the report is the following:<br />
<blockquote>&#8220;72 percent of the firms surveyed said they’re concerned that employee behavior on these sites puts their infrastructures and sensitive data at risk. Yet, 49 percent of these firms allow their staff unfettered access to Facebook, up 13 percent from a year ago.&#8221; (<a href="http://blogs.zdnet.com/BTL/?p=30278&amp;tag=nl.e550">Sam Diez blog</a>) </p></blockquote>
<p>This aligns with what I&#8217;m hearing in the marketplace: Companies are increasingly viewing Facebook as the new email and opening access to it.&nbsp; Of course, this approach differs by industry (for example, financial services organizations are stricter than professional services), but the genie is out of the bottle. Blocking access after granting it is much tougher than never granting it at all.</p>
<p><b>Where is this going?</b> I think ultimately, just as we&#8217;ve learned to be a bit smarter about recognizing spam emails, we will become smarter about identifying when we&#8217;re being attacked on social media.&nbsp; The burden will be on employers to increase employee education of these threats, <u>beyond re-stating plain old policies.</u> </p>
<p><a href="http://i.zdnet.com/blogs/sophos-security-threat-report-jan-2010-wpna.pdf">Link to the full report</a></p>
<p>via zdnet</p>
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			<media:title type="html">vladig17</media:title>
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		<title>Opening to an article I&#8217;m writing</title>
		<link>http://vladgyster.wordpress.com/2009/12/05/opening-to-an-article-im-writing/</link>
		<comments>http://vladgyster.wordpress.com/2009/12/05/opening-to-an-article-im-writing/#comments</comments>
		<pubDate>Sat, 05 Dec 2009 23:05:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[perspective]]></category>

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		<description><![CDATA[The last two years of my life have been spent altering business leaders&#8217; mental frameworks regarding their operating environment: Social media is not about technology.&#160; Yes, over the past ten years we have experienced numerous innovations that have spawned a technological &#8220;greenfield&#8221;, but the true change has occurred in people&#8217;s perspective. Technology has enabled cultural <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=14&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>The last two years of my life have been spent altering business leaders&#8217; mental frameworks regarding their operating environment: Social media is not about technology.&nbsp; Yes, over the past ten years we have experienced numerous innovations that have spawned a technological &#8220;greenfield&#8221;, but the true change has occurred in people&#8217;s perspective. Technology has enabled cultural innovations which have altered how generations see, interact with, and contribute to the world around them.</p>
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			<media:title type="html">vladig17</media:title>
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		<title>Wikipedia and organizational structure</title>
		<link>http://vladgyster.wordpress.com/2009/12/03/wikipedia-and-organizational-structure/</link>
		<comments>http://vladgyster.wordpress.com/2009/12/03/wikipedia-and-organizational-structure/#comments</comments>
		<pubDate>Thu, 03 Dec 2009 04:30:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[structure]]></category>
		<category><![CDATA[wikipedia]]></category>
		<category><![CDATA[wsj]]></category>

		<guid isPermaLink="false">http://vladgyster.wordpress.com/2009/12/03/wikipedia-and-organizational-structure</guid>
		<description><![CDATA[Advocates of Enterprise 2.0 have a tremendous amount of passion. Why? Being one of them, I believe it has something to do with the possibility of changing organizational culture from hierarchical to more community oriented (e.g., knowledge sharing, &#8220;groundswell&#8221;). Sometimes E2.0 advocates forget the value of hierarchy, especially as organizations mature. There is a good <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=13&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Advocates of Enterprise 2.0 have a tremendous amount of passion.  Why?  Being one of them, I believe it has something to do with the possibility of changing organizational culture from hierarchical to more community oriented (e.g., knowledge sharing, &#8220;groundswell&#8221;). Sometimes E2.0 advocates forget the value of hierarchy, especially as organizations mature. There is a good article in the Wall Street Journal regarding the shift in organizational culture at the poster-child for &#8220;groudswell&#8221; and the &#8220;wisdom of crowds&#8221;, Wikipedia: <br />
<blockquote>Volunteers have been departing the project that bills itself as &#8220;the free encyclopedia that anyone can edit&#8221; faster than new ones have been joining, and the net losses have accelerated over the past year. In the first three months of 2009, the English-language Wikipedia suffered a net loss of more than 49,000 editors, compared to a net loss of 4,900 during the same period a year earlier, according to Spanish researcher Felipe Ortega, who analyzed Wikipedia&#8217;s data on the editing histories of its more than three million active contributors in 10 languages.</p></blockquote>
<blockquote><p>Wikipedia contributors have been debating widely what is behind the declines in volunteers. One factor is that many topics already have been written about. Another is the plethora of rules Wikipedia has adopted to bring order to its unruly universe &#8212; particularly to reduce infighting among contributors about write-ups of controversial subjects and polarizing figures.</p></blockquote>
<p>The article has a negative spin, but it&#8217;s not surprising that Wikipedia had to eventually take steps to protect existing content by installing more controls, and that some people wouldn&#8217;t like that.&nbsp; What I take away from the story is a reminder that as organizations mature, hierarchy has value.&nbsp; Certainly not a new trend&#8230; a start-up company functions much differently from a General Electric&#8230;but it&#8217;s an interesting trend to witness in the context of Wikipedia, and a reminder that as traditional enterprises adopt lessons from consumer Web 2.0 tools, tried and true methods of organizational management have their place as well.</p>
<p>Direct Link:<br /><a href="http://volunteers%20have%20been%20departing%20the%20project%20that%20bills%20itself%20as%20%22the%20free%20encyclopedia%20that%20anyone%20can%20edit%22%20faster%20than%20new%20ones%20have%20been%20joining,%20and%20the%20net%20losses%20have%20accelerated%20over%20the%20past%20year.%20in%20the%20first%20three%20months%20of%202009,%20the%20english-language%20wikipedia%20suffered%20a%20net%20loss%20of%20more%20than%2049,000%20editors,%20compared%20to%20a%20net%20loss%20of%204,900%20during%20the%20same%20period%20a%20year%20earlier,%20according%20to%20spanish%20researcher%20felipe%20ortega,%20who%20analyzed%20wikipedia%27s%20data%20on%20the%20editing%20histories%20of%20its%20more%20than%20three%20million%20active%20contributors%20in%2010%20languages./">http://online.wsj.com/article/SB125893981183759969.html </a></p>
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			<media:title type="html">vladig17</media:title>
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		<title>The Great Recession</title>
		<link>http://vladgyster.wordpress.com/2009/11/21/the-great-recession/</link>
		<comments>http://vladgyster.wordpress.com/2009/11/21/the-great-recession/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 22:47:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[unemployment]]></category>

		<guid isPermaLink="false">http://vladgyster.wordpress.com/2009/11/21/the-great-recession</guid>
		<description><![CDATA[We&#8217;ve all felt it in one form or another, but this fascinating graphic shows how unemployment has spread through the U.S. over the last two years. http://cohort11.americanobserver.net/latoyaegwuekwe/multimediafinal.html<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=12&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve all felt it in one form or another, but this fascinating graphic shows how unemployment has spread through the U.S. over the last two years.</p>
<p><a href="http://cohort11.americanobserver.net/latoyaegwuekwe/multimediafinal.html">http://cohort11.americanobserver.net/latoyaegwuekwe/multimediafinal.html</a></p>
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			<media:title type="html">vladig17</media:title>
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		<title>Some Saturday Fun</title>
		<link>http://vladgyster.wordpress.com/2009/11/21/some-saturday-fun/</link>
		<comments>http://vladgyster.wordpress.com/2009/11/21/some-saturday-fun/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 20:31:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[random]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://vladgyster.wordpress.com/2009/11/21/some-saturday-fun</guid>
		<description><![CDATA[I&#8217;m sitting here procrastinating doing work&#8230;thought I&#8217;d share this video, it&#8217;s sort of old now but it cracks me up every time.  The basic idea: Social networks: Love them or hate them, we need them<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=11&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m sitting here procrastinating doing work&#8230;thought I&#8217;d share this video, it&#8217;s sort of old now but it cracks me up every time.  The basic idea: Social networks: Love them or hate them, we need them.</p>
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			<media:title type="html">vladig17</media:title>
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		<title>Science becomes a team sport</title>
		<link>http://vladgyster.wordpress.com/2009/11/21/science-becomes-a-team-sport/</link>
		<comments>http://vladgyster.wordpress.com/2009/11/21/science-becomes-a-team-sport/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 19:54:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[intel]]></category>
		<category><![CDATA[pfizer]]></category>
		<category><![CDATA[researchers]]></category>
		<category><![CDATA[wsj]]></category>

		<guid isPermaLink="false">http://vladgyster.wordpress.com/2009/11/21/science-becomes-a-team-sport</guid>
		<description><![CDATA[When I was first starting out figuring out &#8220;Enterprise 2.0&#8243; (of course, we didn&#8217;t call it that yet), I noticed that a lot of the early adopters of web 2.0 tools (mainly wikis) were researchers.&#160; For example, Intel has a community called &#8220;Intelipedia&#8221;, Pfizer has &#8220;Pfizerpedia&#8221;.&#160; Both are mediums for researchers to share knowledge with <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=10&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>When I was first starting out figuring out &#8220;Enterprise 2.0&#8243; (of course, we didn&#8217;t call it that yet), I noticed that a lot of the early adopters of web 2.0 tools (mainly wikis) were researchers.&nbsp; For example, Intel has a community called &#8220;Intelipedia&#8221;, Pfizer has &#8220;Pfizerpedia&#8221;.&nbsp; Both are mediums for researchers to share knowledge with each other.&nbsp; While speaking to some of these companies, we quickly figured out that the number one reason researchers picked up on these technologies was that there was already a <u>culture of sharing, and direct linkage with how it helps a researcher&#8217;s core job function</u>. The culture shock of introducing these tools just wasn&#8217;t nearly as big, and there was a clear case for how it made life easier.&nbsp; On the other end of the spectrum, there is a very large insurance company in Canada which released some excellent tools, including a wiki.&nbsp; It sits more or less empty.&nbsp; People just didn&#8217;t see the value of it. </p>
<p>This is an interesting article in the WSJ that explains the evolution of how scientists share and collaborate, and quantifies the trend over the last century.&nbsp; <b>&nbsp;</b><br />
<blockquote>&#8220;Once a mostly solitary endeavor, science in the 21st century has become a team sport. Research collaborations are larger, more common, more widely cited and more influential than ever, management studies show. Measured by the number of authors on a published paper, research teams have grown steadily in size and number every year since World War II.<br />To gauge the rise of team science, management experts at Northwestern University recently analyzed 2.1 million U.S. patents filed since 1975 and all of the 19.9 million research papers archived in the Institute for Scientific Information database. &#8220;We looked at the recorded universe of all published papers across all fields, and we found that all fields were moving heavily toward teamwork,&#8221; says Northwestern business sociologist Brian Uzzi.&#8221;</p></blockquote>
<p><b>My takeaway: </b>Much like research, business is a team sport &#8212; how effectively organizations are able to collaborate will have a clear linkage to business outcomes.<b> </b></p>
<p><b><a href="http://online.wsj.com/article/SB125868444693956911.html?mod=article-outset-box">Link to wsj article</a></b></p>
<div class="separator" style="clear:both;text-align:center;"><a href="http://vladgyster.files.wordpress.com/2009/11/501449588_70831ded5c.jpg" style="margin-left:1em;margin-right:1em;"><img border="0" src="http://vladgyster.files.wordpress.com/2009/11/501449588_70831ded5c.jpg?w=300" /></a></div>
<p>IMG Source: http://www.flickr.com/photos/joshb/501449588/in/set-72157600222688443/</p>
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			<media:title type="html">vladig17</media:title>
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		<title>Saturday morning</title>
		<link>http://vladgyster.wordpress.com/2009/11/21/saturday-morning/</link>
		<comments>http://vladgyster.wordpress.com/2009/11/21/saturday-morning/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 16:56:00 +0000</pubDate>
		<dc:creator>vladig17</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[random]]></category>

		<guid isPermaLink="false">http://vladgyster.wordpress.com/2009/11/21/saturday-morning</guid>
		<description><![CDATA[Working on a proposal to help a client present to senior HR leadership re: use of social media in the enterprise &#38; <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=vladgyster.wordpress.com&amp;blog=11922821&amp;post=9&amp;subd=vladgyster&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><span class="status-body"><span class="entry-content">Working on a proposal to help a client present to senior HR leadership re: use of social media in the enterprise &amp; HR.<br />
</span></span></p>
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