Dilbert Twitter Style
I opened with this comic strip at a recent speech I did at a pharmaceutical company in Switzerland. The point of the session was to help the firm’s top 70 HR executives gain an understanding of why social media is important for the enterprise, and the role HR has to play in it. I think these types of educational session are important because secretly, everyone in the corporate world is a little scared to be Dilbert’s boss – “embracing it” but NOT GETTING IT. The best way to get it and embrace it is by taking some time to learn about companies who are implementing it. Do so, and you won’t look like Dilbert’s boss*, I promise.
*[at least not for reasons related to social media]
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